For Ed
A new Dr Insanity Facebook page.
Run by us, separate from the current page's contract.
The schedule
1
Short, every day
A 30-second clip
1
Compilation, every other day
Themed, 7 minutes to start
What we'll post
Accidental killers of someone they love Proven
Theme of the best-ever video
Parents who found out their child was the killer Proven
9 videos ready
Children who led police to the truth Proven
Theme of the second best video
…and 95 more ideas ready
All built from footage we already own
Formats we'll test
Guess The Killer
Stop before the reveal, answer next day
True Or Lie?
Play the statement, then show the evidence
One Mistake
The single slip that got them caught
…and many more
Case Files, Red Flags, Where Are They Now, themed weeks
What we do differently
| Current page | Our page |
|---|
| Reposts the YouTube videos | New compilations from footage we own |
| Same opening as YouTube | Opens on the most gripping moment |
| Videos up to 33 minutes | Tight 7-minute cuts, no filler |
| No shorts | A short every day |
More languages
Dr Insanity pages in other languages.
Already dubbed into Spanish, Portuguese, French, Russian, Hindi, Arabic and Japanese. Same compilations, no new footage.
Who runs it
Ray
Reviews every post
Ran the Dr Insanity Facebook page before the current company. Worked with Harald on shorts and long-form.
Stoorm or Dave
Editor
1 short a day, 1 compilation every other day.
The deal
40%
of profits
capped at $4k
$4k
a month, later on
same agreement as dubbing
$1–1.5k
a month budget
I run everything else